Nova Express Pattaya Expands Online Visibility With STAAH Success Stories
Combined with the STAAH channel manager, booking engine and online review management capabilities, the Thai property sees an uplift in bookings.
An oasis of ease and tranquility
Part of the Nova Hotels Group, Nova Express Pattaya is located in the heart of Pattaya City, easily accessible to both the downtown and the popular Pattaya beach. Previously known as De Mandarin Nova Express, the property was rebranded in April 2024.
Nova Express’ 153 well-appointed units combined with its enviable location make it ideal for both business and leisure customers. Its rooftop pool with views, in-house dining and high-quality amenities all add to the mix to make it a popular option for a diverse range of audiences.
STAAH was all the team needed to be reassured that its technology was the right fit for their property’s goals of improving online visibility through improved online connectivity and making informed decisions to drive up revenue.
Apart from the system capabilities, what impressed the Nova Express team was the responsiveness and knowledge of the STAAH sales team through the initial assessment phase.
In fact, the STAAH products Nova Express adopted, including the channel manager, online booking engine, online review management capability and Get Google that listed the property on Google at no cost, came recommended by the STAAH team to help the property achieve its immediate goals of improving its poor online visibility and the pricing strategy.
500+ online channels) and conversion prowess of the STAAH booking engine. Being a STAAH booking engine partner opened up the Google listing feature where availability and rates are directly passed into Google search platform. This has been a game changer for Nova Express.
Understanding the importance of guest reviews to drive conversions, Nova Express also invested in ReviewMinder to help aggregate and manage online guest reviews from multiple platforms.
revenue management decisions. Visualisation also allows for easier trend and comparative analysis.
The team at Nova Express is delighted with their choice of distribution technology in STAAH. Equally it is the supportive team at STAAH who have enabled this technology to be used to the property’s best advantage. The results are reflected in increased share of online voice, improved bookings and revenue.
Nova Express Pattaya expands online visibility with STAAH was last modified: February 5th, 2025 by